Royal Purple

Multiple events cultivate stronger sales

Multiple events cultivate stronger sales

Brad Allen, Biz & Tech Editor

May 3, 2017

Rainy weather and every student residence being on lockdown did not deter an economic boost for some local businesses. This wasn’t the first time, either. In the March 8 edition of The Royal Purple, it was reported that last year’s Spring Splash event cultivated an increase in sales for many lo...

New brews coming soon

November 13, 2013

By Alexandria Zamecnik Say “goodbye” to Whitewater Street Restaurant and “hello” to a brand new brewery. Second Salem Brewery is scheduled to tap its first keg for the public by the end of December. UW-Whitewater alumnus and Lakefront Pub owner Christ Christon and his three business partners...

Founded 1901
Christ Christon